How Traction Complete's CRO Thinks About Building Modern Sales Orgs and His DNA Pro Hiring Framework

This is the first episode of Top Sales Jobs in SaaS, and I wanted to start with someone who’s actually built and led elite sales teams at scale. I’m joined by Jayme Smithers, Chief Revenue Officer at Traction Complete, a Salesforce‑native revops platform used by some of the fastest‑growing tech companies on the planet. Jayme and I worked together back in the SAP days when he was my VP of Sales, and his career reads like a playbook for B2B SaaS sellers: Xerox reseller → Crystal Decisions → Business Objects → SAP → NetSuite → multiple startups and scaleups → CRO. In this episode, we cover: How Jayme evaluates companies and roles (the same way a VC evaluates startups) His DNA PRO framework for assessing sales talent and what he really looks for in AEs, SDRs, and sales leaders Why the best reps treat their territory like a franchise, not a job How messy Salesforce instances silently kill growth, and how Traction Complete helps fix it The 3 pillars of his CRO playbook: performance, people, and process The specific sales roles Traction Complete is hiring for now and the ones likely coming next If you’re a SaaS AE, SDR, or sales leader exploring your next move, the jobs we discuss in this episode will be posted at salesacademy.com/job. I personally pre‑vet applicants and send the best straight to the hiring leader, including Jayme’s team.